rachel in
Information
Playground











A visual designer specializing in branding, art direction, visual identity, and digital marketing assets. Currently designing at GOAT.















Client ProjectYear

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GOATBlack Friday Campaign 252025

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GOATAds Campaign2024-25

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GOATAir Jordan 4 Retro ‘White Thunder’2024

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GOATAir Max Day2024

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GOATGOAT X King Gun Reel Animation2025

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GOATGOAT Sneaker 
2021-25

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GOAT
Email System (Wip) 2022-24

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GOAT
Air Jordan 1 Retro 'Lost & Found' / Actual Source 2022

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Art Center
Insideout Writers 2021

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Art CenterKimbell Museum 2021

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Art Center
WEKA
2021

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GOATGOAT Sneaker

2021-25

Creative: Rachel In
Socials: Diane Abapo, Ashantea Austin
Copy Writer: Brock Cardiner

Lead the GOAT Sneaker social channels and art-direct the overall feed visuals and content. Edited video content and produced small-scale shoots for social-specific assets, while partnering closely with the social team to drive engagement and strategically target sneaker audiences.

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